The NEO consumers are new high-value consumers of the new economic order (NEO). It is a newly emerging segment of customers from all age groups, ethnicities, income bands, locations and have high propensity to spend their income on disposable goods. NEO consumers are valuable as they consume constantly and favour a sense of investment, discretionary choices and value added services. …

The greatest of the fighting giants of the sea was the Japanese Yamato. She gave her name to a class four battleships designed to be invincible. Yamato displaced 72,000 tons. Her main armament consisted of nine 45.9 cm guns in triple turrets – overwhelmingly superior to any other battleship in the world. The Yamato was completed soon after the Japanese …

Mira Alfassa, later named as ‘the Mother’, was the spiritual partner of Sri Aurobindo. After Sri Aurobindo renounced the worldly life and went into seclusion, she looked after Auroville, also known as Sri Aurobindo Ashram. Read on to know more about the biography of Mirra Alfassa ‘the Mother’. Early Life The Mother was born as Mira Alfassa in the year …

On 15 September 1830 a train steamed slowly from Liverpool along the new ‘iron road’ to Manchester – the first in a procession of eight locomotives. The occasion was the opening of the Liverpool and Manchester Railway, the first railway in the world to carry goods and passengers. Cheering crowds greeted the Duke of Wellington as his luxurious coach was …

The Pacific Ocean has the greatest average depth which is 4,281 meter the deepest spot is also in the Pacific Ocean. It is 10,790 meters deep. The second deepest spot is in the Atlantic Ocean. It measures 9,219 meter. But as far as average depth is concerned, Indian Ocean has the second place with a depth of 3,963 meter.

The nut of the coco de mer, also called giant fan palm, double coconut, Seychelles nut, or Maldive coconut, is considered to be the biggest nut in the entire plant kingdom. It is the size of a coconut, and weighs around 27 kg. The palm is found only in the islands of Praslin and Curieuse of Seychelles in the Indian …

Mike Brown honestly doesn’t care whether Pluto is a planet or not. “It’s like asking whether Australia is a continent,” says the Caltech astronomer. “The word has no formal scientific definition.” Nevertheless, Brown brought that long-simmering issue to a head last summer by discovering an object he nicknamed Xena. It’s similar to Pluto-only bigger. If Pluto is a planet, as …

William Dampier was a Somerset man who turned pirate, although the ships and town he plundered were usually Spanish. In January 1688 he was second-in-command of a ship called the Cygnet when the coast of New Holland – as Australia was then called – came in sight. The ship was run into a bay to be careened, and Dampier went …

The Most Noble Order of the Garter, the highest British Order of Knighthood, is as sought-after and honoured now as it was over six hundred years ago. The exact date of the foundation of the order, which John Selden, the historian, described as exceeding ‘in majesty, honour and fame all Chivalrous Orders of the World’, is uncertain. One version tells …

Mihir Sen was an ace Indian long-distance swimmer. His courageous feats in the enormous seas have inspired the aspiring Indian swimmers to indulge in long distance swimming, thus motivated the youngsters to take up swimming as their profession. Born on 16 November 1930, in Purulia, West Bengal, Mihir Sen was a lawyer by profession. He was a trendsetter, whose performance in …