4to40.com

What are astroturf groups?

Astroturf refers to grassroots-based citizen groups or coalitions that are created and funded by corporations, trade associations, political interests or public relations firms. They use computer databases, telephone banks and hired organizers to rope less-informed activists into sending letters to elected officials or engaging in other actions that create the appearance of grassroots support for their client’s cause.

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How is market size calculated?

Market size refers to the total revenue generated through the sales of a particular good or commodity. The most basic methodology is to multiply customer base with its wallet share for a typical customer. For instance, to calculate market size of toothpaste in India, we need to find the product of the number of toothpaste buyers across India with the …

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How does a hologram work?

Th­ere are holograms on most driver’s licenses, ID cards and credit cards. If you’re not old enough to drive or use credit, you can still find holograms around your home. They’re part of CD, DVD and software packaging, as well as just about everything sold as “official merchandise.” ­Unfortunately, these holograms – which exist to make forgery more difficult – …

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How did the dollar get its sign?

The symbol $ written before the numerical amount is used for the US dollar and many other currencies. The sign’s actual origins are not certain, though it is possible it comes from the Pillars of Hercules, which flank the Spanish coat of arms on the Spanish dollars that were minted in the New World Mints. The Pillars of Hercules are …

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Franz Beckenbauer

Franz Beckenbauer — Franz Anton Beckenbauer was born on 11 September 1945 in Munich. He is a German football coach, manager, and former player, nicknamed Der Kaiser (“The Emperor”) because of his elegant style, his leadership, his first name “Franz” (reminiscent of the Austrian emperors), and his dominance on the football pitch. He is generally regarded as the greatest German …

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Francis Fukuyama

Francis Fukuyama — Renowned for declaring ‘the End of History’ after the fall of the Soviet Union, Yoshihiro Francis Fukuyama is professor of international political economy at the School of Advanced International Studies at Johns Hopkins University and author most recently of America at the Crossroads: Democracy, Power, and the Neoconservative Legacy. Fukuyama is best known as the author of …

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