Largest Road Safety Lesson: India set World Record

Nashik, India – February 24, 2017 – Ashoka Buildcon, one of the leading highway developers in India conducted its 600th Road Safety Awareness Session and entered into the Book of World Records for ‘Largest Road Safety Lesson’ with 2700 participants.

Largest Road Safety Lesson

Photo: The campaign includes activities like Road Safety Lessons in Schools and Colleges, Interactive sessions with truck/bus drivers, free eye/health check up camps, public awareness through public address systems, pamphlet distributions, etc.

The Guinness World Records world record for the largest astronomy lesson consists of 1,104 participants, and was achieved by Shire of Kalamunda (Australia) in Kalamunda, Australia, on 28 February 2015.

Guinness World Records also recognized the world record for the largest soccer lesson; it consisted of 686 participants, achieved at event organised by Knocklyon United Football Club (Ireland) in Knocklyon, Dublin, Ireland, on 23 May 2014.

The event was conducted in an Auditorium of Nashik.

Ashish Katariya, Director, Ashoka Concessions Limited who spearheads the safety initiatives by the Company opened the session by saying, “We are happy that our 600th road safety session will be getting global recognition. Ashoka Buildcon has always taken up road safety as a serious issue.”

The campaign includes activities like road safety lessons in schools and colleges, interactive sessions with truck/bus drivers, free eye/health check up camps, public awareness through public address systems and pamphlet distributions.

Road Safety Awareness Lessons have been conducted in 600 Schools in 17 cities in 7 states of the country.

These seminars have seen an attendance of over 280,000 participants, since the company introduced their formal road safety mission three years ago, under the banner of ‘THE ASHOKA ROAD SAFETY CAMPAIGN’.